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E-Newsletters and Blogs: Getting Personal, But Not Too Personal

The whole point of writing a blog, or sending an e-newsletter, or any form of content marketing is to build a relationship with the people who are reading it. In order to build a relationship, you have to share something about yourself.

Of course, the bulk of your content should showcase your expertise and your value. But, for small businesses and service providers, it is important to build a personal relationship as well. Remember, people buy from those they know, like and trust.

Getting to know and like you means finding out more about you as a person. But how do you do that? And what kind of information should you share? (And what stuff should you keep to yourself!?)

It doesn’t take much to sprinkle personal information into your content marketing. It could be a story that you tell about yourself in an article that relates to the topic. Perhaps just a paragraph or a couple of sentences. In an e-newsletter, it can go at the top in the form of a brief personal note. Another great strategy is to include candid pictures of yourself with a simple caption so people can see you in your own environment. Of course, video is a natural way to show your personality through your voice, clothing choices, facial expressions, etc.

Every blog that I follow, column that I read, and newsletter that I actually look forward to getting, shares some personal information. I feel like I am really getting to know them. Building the relationship is critical. Otherwise, regardless of the other content, readers will lose interest and leave.

But, exactly what kind of information is okay to share? Well, it’s personal.

It depends on your own personality, as well as they type of business you run and the kind of clients you are talking to. Some situations lend themselves to more sharing, while others require more restraint. But here are some examples of personal topics you can mention:

favorite hobbies (anything from gardening, music, sports… )
personal events (birthdays, trips… )
philanthropic activities
pets
places you like to go
There are some things that fall more into a grey area. If you are a more open person and it makes sense to share these things, then go for it. I’ve seen it done well. But if you aren’t sure, then it’s probably better to be safe. Some grey areas are:

family members
spiritual beliefs
Then there are a couple of things that are no-nos, no matter how open you are. Except in very rare or extreme circumstances, I recommend keeping these things to yourself:

political views
personal drama (anything you’d talk to your therapist about!)
legal issues
I came up against my own grey area this week. I wanted to include something in my e-newsletter about the big Oktoberfest party that my husband and I throw every year. I took some pictures during the party, but when I saw them, I decided that a picture of me in a dirndl was crossing the line. TMI!

There are as many personal tidbits as there are people. So identify some things that you can start to share in your own content pieces.

Shortcuts to Writing Your Blog or Article

1. Keep a list of ideas. I know this sounds as if it’s “too late now,” but as you go about your week, you’ll get ideas from other people’s blogs and newsletters in your in-box, such as:

· Subject ideas

· Presentation ideas to put your blog in a creative format, such as a wish list or a letter to someone or a rave review of the novel you haven’t even started (showing off your prowess as you’re really giving great tips on structure, for example)

· Lists and Tips. Some people just give great content in short, to-the-point bullets. No big long explanations, just workable solutions. This is helpful if you’re not a great writer, you’re short on time or you’re just not in the mood to write.

2. Start earlier in the day. Not only will you avoid the “Holy hell, it’s midnight and it’s due tomorrow” frustration, but more ideas will flow to you all day long because you’ve set them in motion.

3. You know more than you think you know. When you start thinking about a favorite subject or a pet peeve, this is the time to let yourself ramble (because these are the subjects that connect with people and give you the most comments). So go ahead and vent your spleen, it’s a release valve for your readers too.

4. Interview someone in your area of expertise or one of your most successful clients.

5. Use reverse psychology. Just because so many newsletter writers give you reasons why you want to work with them or sign up for their latest tele-seminar, you can turn the tables and make it, “Why Failure is an Option” or “Who Needs Success?” and surprise by doing the reverse.

6. Use an excerpt from a book you’re writing or one of your special reports and expound on it.

7. Give tips about something in your area of expertise that no one thinks about. For instance, if you usually write about speaking, write about the importance of what people wear on stage: how to choose businesslike vs. the hipness factor, the effect of color, what high heels say, how much jewelry is too much… For men: suit /shoe color, pant length (can no man get this right?), neatly trimmed head and facial hair and when is a paisley shirt too much or a striped tie not enough?

8. Scan the headlines of the day and riff on something that connects to your area of expertise.

10 Tips on Video Blogging For Your Business

Video is becoming a common communication tool and an integral part of blogging. I recently purchased a Flip video camera, and these inexpensive and very portable cameras have made video production a snap. But there are a lot of horrible and ineffective videos out there. Video is best suited for product demos, intensive discussion, interviews, client testimonials, or establishing thought leadership. Here are 10 tips that will help you create excellent footage – not just add to the visual clutter:

-Format is important. Keep it short. 3-5 minutes will hold your audience’s attention. Any more than that and you will lose viewers.
-Commit to some frequency: weekly or bi-monthly series to maintain momentum.
-Use established third-party sites and services for delivery (examples: YouTube, blinkx.com, Vimeo and others) along with posting videos on your own site.
-Test for compatibility with all Web browsers, plug-ins, and operating-systems.
-Record several takes and edit the best parts of each one into a single video.
-Smile! No one wants to listen to a grump.
-Vary the tone and pitch of your voice. Do not speak in a monotone.
-Move your head when speaking to help emphasize your words. Use subtle movements of your head when speaking to help emphasize what you say, along with eyebrow movements, widening their eyes, pursing their lips, and other facial “punctuation marks.”
-Look at yourself in the mirror beforehand and make sure you look good, that your hair is in place, and that you don’t have a collar or a tag turned up or worse. Don’t trust the image on the screen. Use a mirror and look at yourself closely.
-Learn your editing software and be reasonably proficient in it. While you don’t need to win awards for your video editing, the more skills you develop, the more compelling your clips will be. You should be able to: Cut and rearrange clips, add titles, transitions, and effects, blend or overlap scenes, and add separate audio tracks and modify audio levels

The opportunities for using video are endless. You can be explaining new products,introducing an upcoming event that you are putting on, inviting viewers to sign up for your newsletter. Showing colorful scenes of your restaurant or retail store is an excellent way to invite people to visit. If you haven’t introduced video into your marketing activities by now, run out and buy one of these tiny gems. You may be surprised at your own creativity!

A Day Spa Facial – What to Expect

Visiting a Day Spa is a fun, joyous occasion whether you are by yourself or with friends. You don’t want to be nervous or appear like you don’t know what you are doing. Your first day spa facial is going to not only relax you, but also cleanse and refresh your skin. It will give you that dewy, soft facial glow we all love. Here are some tips for you to know during your first day spa facial.

Facials at a day spa are done by an esthetician or a cosmetologist. Either license holder may work on your skin and they fully understand the dermis and its functions. Only a licensed person should break the skin for instance in order to do extractions. Some day spas allow massage therapists to do “Facials” but those type of facials are superficial and are just product on and then product off type of facials. While massage facials are relaxing, it may not be the type of facial you are expecting. Be sure to understand the type of facial you picked for your session.

Some spas will provide a facial gown for you to wear. Simply remove your bra and fasten the gown to close around your body in such a way that your shoulders remain bare and your arms are free. Having a wonderful shoulder, arm and hand massage is one of the best things about having a day spa facial. There are lots of wonderful “face-up” massage techniques to experience. Lie on the facial bed under the sheet or cover and be face up with your arms either outside or inside the cover.

Cleansing during your first Day Spa Facial

To begin, the general procedure is that your face is cleansed twice. The first time is just to remove make-up and surface debris. The second cleansing really gets your skin super clean. An exfoliant is next and this procedure sloughs off dead skin cells and helps to loosen the skin so that if any extractions are to take place, the pores are slightly open at this point and ready to have impurities removed. Sometimes the esthetician uses a manual exfoliant which is gritty, yet feels good. If the esthetician feels your skin needs a little bit more attention, they will use a type of exfoliant that has an enzymatic ingredient. This is a natural enzyme that will react with your skin to remove the dead layer and leave your skin ready for extractions.

Prepare for Extractions

Most people have black heads around their nose and chin area so the esthetician will go to these areas first to take out the debris in your pores. This is where your pores are smaller, tighter. There is a small window of opportunity for extractions while the pores are slightly open and warm and ready to relieve themselves of the contents of your black heads or pimples. Using an extractor the esthetician will gently press down and let the problem areas come clean. You will be surprised what they pull out of your skin! They can see quite a bit under that magnifying light and a great esthetician will gently go to work in making sure your skin is clear of impurities. Using good products and the proper procedure this should be an easy process. Occasionally there is some sensitivity around the nose area – but it is worth the tiny bit of discomfort.

After the cleansing, exfoliation and extraction procedures your esthetician will use a ph balanced toner on your skin (this is either sprayed on or applied using a cotton ball) as this helps to close up the pores that recently shed their impurities and to remove any excess product. Your skin is now ready for either a facial massage session or you might continue on with specific masks.

Facial Massage – A Wonderful treat for your First Day Spa Facial

If your skin is in good condition and you have scheduled a more relaxing type of facial, your esthetician will begin a nice, slow, thorough facial massage that includes not only your facial area but your entire neck, shoulders and arms. This massage procedure helps to relax the facial muscles and provides hydration deep down into the skin. A special thick moisturizer is used so that there is enough “slip” on your skin, or sometimes they use a natural, light oil. They will use what is appropriate with your skin.

The application of a mask coincides with what you are trying to achieve with your skin. Are you an anti-aging customer interested in smoothing wrinkles, etc. or are you trying to calm your skin from an acne situation? Here is where the ability of your esthetician will factor into your session. Most estheticians will have had a discussion with you after reading your intake form, and depending on how your skin reacts during the facial, they will pick an appropriate mask for your skin.

Now you know what to expect for your first day spa facial! Many people only book massages and when they finally decide to try a facial they are totally amazed at how bright and wonderful their skin looks and feels. Many people wished they had added it to their regular day spa visits earlier. Enjoy your first day spa facial!

The Benefits of Classic and Deep Cleanse Facials

Skin Treatment Options

When you have made the decision to treat yourself to a spa session, there are a number of options for you to choose from. The most popular spa treatment is the facial, which is a process that involves a group of skin treatments on your face, applied individually or all at the same time. A facial includes the following steps:

Cleansing – cotton pads and a carefully selected cleansing product (to match your skin type) are used to remove excess oils on the skin
Deep skin analysis – under a bright magnifying glass your therapists will analyse your skin to reveal any skin conditions. Your eyes are covered to protect against the intense light
Exfoliation – performed using a mechanical (abrasion technique) or chemical exfoliate, seeks to remove any dead skin and is done using steam vapour to soften your skin and open up your skin pores.
Extraction – this part of the process involves the removal of white-heads and blackheads but is usually optional as some people’s skin is sensitive to this procedure
Facial Massage – relaxes and stimulates the skin and facial muscles, relieving skin tension and produces an overall relaxed feeling
Facial Mask – your therapist will determine the type of mask that is right for you depending on your skin type. This part of the process is designed to moisturise and revitalise your skin
Express Facial

If you are short of time and still want to take care of the most exposed part of your skin, your face, then the express facial is the option for you. It can be customized to your personal requirements although it lasts for a minimum 30 minutes. This treatment is ideal if you receive regular spa treatments and will keep your facial skin healthy and help maintain its natural glow.

Classical Facial

If you have not been taking care of your face the way you should, then the journey to restoring your facial skin to its natural glow and health can begin with an express facial encompasses all the steps above, with the extraction optional depending on your preference and skin sensitivity. Has your skin been neglected and showing visible signs of wear and tear? The classical facial will result in radiant and healthy skin with the right moisture and pH balance. Lasting at least an hour, this indulgent experience will leave your skin feeling soft, smooth and plump. Very effective at forming a natural defensive barrier to your skin, the classical facial will renew and revitalize your skin.

Therapeutic Facial

The therapeutic facial is a deep cleansing technique designed to smooth and soften the skin by reducing or eliminating the signs of ageing such as wrinkles. Your therapist will assess your skin for tone, sensitivity and general health to develop a fully personalised treatment schedule. The goal of the facial is to leave your skin feeling smooth and revitalized and looking radiant too. The therapeutic facial will penetrate into your skin to eliminate impurities and perform a deep cleanse. It includes all the essential treatment steps (cleanse, exfoliate, gentle steam, massage and mask).

Marine Biology Facial

Experience 90 minutes of pure bliss with the marine biology facial using natural products derived from the ocean plants such as algae and seaweed. This facial has the following effects on your skin:

Contains antioxidants which boost your skin’s natural defences
Renews and revitalises your skin
Enriches your skin and restores firmness
Hydrates your skin
If you are looking for a relaxing and revitalizing pampering experience then this is the treatment option to choose.

The Benefits of a Spa Treatment Facial

Now you know the stages of a facial and more or less everything there is to know about what the process involves. What overall benefits can you expect to enjoy by having a facial carried out by qualified and experienced therapists at a spa? Below are a few of the most important ones:

Restores the health of your skin by removing dead skin cells
Cleanses and clarifies your skin to reveal your true tone and complexion
Revitalises and refreshed your skin to make it look younger and make you feel younger too!
Helps your skin retains moisture, eliminates excess oils and makes it fuller
Supports skin health by boosting skin vitamins and nutrients to keep the pH neutral and your skin hydrated
Protects against excessive exposure to UV rays due to antioxidants contained in the treatment products
Maintain a healthy barrier to the elements ensuring your skin looks good and boosts your self confidence and happiness
This article has taken you on a journey to explore what a facial is, the types of facial treatments available and the benefits you can expect to enjoy from regular facial treatments at a spa. We hope you are now better informed and very excited about how simple it is to take care of your skin in the relaxing and spa environment. Go ahead and pamper yourself or your loved on just because you can, you are guaranteed they will thank you for it.

The Four Basic Types Of Facials

With all the advertising for different types of facials, it can be hard to figure out what is being offered, much less what is best for you. Although an esthetician can outline the process, it helps to be familiar with the basic facial divisions.

Basic Facials

A basic facial will include cleansing, examination, exfoliation, facial massage and a facial mask. Extractions may or may not be required, but often form a part of this type.

Many products are used during a basic facial. However, imparting knowledge about what these are used for and how they interact with different types of skin is the esthetician’s responsibility. During the pre-treatment phase, he or she should gather information about medical conditions, products you are already using and other preferences.

If you want to know the details for future reference, ask the esthetician to explain. In a basic facial, there is an assumption of limited background. Once you have more experience with the basic facial, you can ask the esthetician for add-ins that would suit your skin or about variations on the basic formula.

Acne Facials

Some of the common words associated with acne facials are “clarifying,” “purifying,” or “deep cleansing.” Acne facials follow the same framework as basic facials, but often use stronger chemicals, such as salicylic or glycolic acids.

While ideal for individuals with oily and uneven skin, it is not recommended other skin types due to the harsh chemicals most acne facials use. In severe cases, an esthetician will likely recommend a dermatologist, as facials may not be enough to solve the problem.

Anti-Aging Facials

Anti-aging facials are advertised as such and use words like “rejuvenating” or even “lifting” in the description. These facials are designed to reduce the signs of the aging process on the face.

To do so, most anti-aging facials use exfoliants, such as lactic or glycolic acid, and frequently include collagen building treatments. These facials may also include measures such as: microdermabrasion, where micro-particles are blasted across the skin and vacuumed up; microcurrent, where the facial tissue is stimulated by running a slight current through the skin; or light therapy, which emits intense light pulses over the skin. While some of these methods may lead to slight irritation, they should result in nothing more than a slight redness.

Since stress also affects aging and skin conditions, any anti-aging facial should incorporate massage in addition to chemical treatments.

Facials for Men

Facials for men follow the same basic pattern as those for women, but will often include chemicals formulated to handle shaving problems. Male facials use different products than female ones, and scents tend towards the more traditionally “masculine” aromas.

One type of facial more commonly used for men is one that combats the effects of a lot of time spent outdoors or in polluted areas. These conditions still occur more frequently for men than women, so this is a more male-focused service.

What is a Facial?

A facial is a cosmetic treatment of the face which generally involves a variety of skin treatments. This process is normally performed in a beauty salon but at present it has become a common spa treatment. Like many other options available within the beauty industry, the facial also has a long history. Many references are definitely found within the history of the contemporary world for the use of facial treatments. There is a variety of facial treatments available to suit the different types of skin and necessity of the customer.

How is it done??

Before any form of facial treatment can be started, the first step is clean the face. This process cleanses, exfoliates and moisturizes facial skin. By gently steaming the face blackheads and whiteheads are removed. The use of a regular clean-up can prevent and reduce skin problems to a great extent. Steam is used to clean the skin at the beginning followed by a gentle skin massage using exfoliating scrub granules. After that another creamy cleanser is applied and massaged with a soft rotating electric brush which helps to exfoliate the skin. Clean up is recommended for all skin types. The advantages offered by the clean up process reduces tanning, removes dirt and blackheads and provides a clean and glowing skin texture.

Normal facials offer simple cleansing, steaming and massaging of the skin. The normal facials also provide the best option for normal skin. The skin is massaged for a longer period of time in a normal facial.

Are there specialized facials available??

Special facials are one step ahead from the normal facials. Here the skin is moisturized with the help of specially formulated hypoallergenic creams. According to the skin type face packs are applied. This process also includes special cleansing and rejuvenation techniques. Special facials are recommended for sensitive skin types.

What other types are there??

Bio-lift facials basically cover treatment of the dark circles under the eye in addition to cleansing, massages and rejuvenation techniques. The specialty of this facial is the use of bio-mask, which helps toning and tightening of the skin on the face, so that it starts looking much younger.

AHA facials include AHA acids, known for their anti-aging properties. These facials are highly suggested for people who have pigmented skin, and skin types prone to wrinkling easily. In AHA facials, creams specially prepared with flower extracts are used, which improves the energetic activity of capillaries, skin texture and also tighten the pores of skin.

Fresh fruit facials use the pulp of fresh fruits. In this process mostly seasonal fruits are used. Fresh fruit facials are best for highly sensitive skin types. Usually sensitive skin cannot tolerate any chemically prepared cosmetics and prone to reactions. Fresh fruits are selected according to the skin type like Banana is used for dry skin and Orange for oily skin.

Paraffin facial uses a special paraffin mask on the wry face. This helps seal in the special anti-aging and rejuvenating creams applied to the skin. It brings back the glow of the skin. It is usually a part of the bridal beauty package.

Anti-oxidant facial uses creams and masks supplemented with free-radical fighting agents like the vitamin A, beta-carotene and vitamin E. Pollutants are first removed from the surface, after that it is deep cleansed using the creams and masks.

Acne Facial is a treatment for teenage and adult acne. This process starts with enzyme or glycol acid exfoliation and a warm steam vapor is used after cleansing of the skin. This is followed by manual deep pore removal, electric dis-encrustation and skin-calming, anti-bacterial actions.

Collagen Facial includes the application of a multi-stage process of exfoliation, warm vapor, deep pore cleansing, a lymphatic drainage massages and paraffin applications over a freeze dry collagen sheet to ensure the perfect hydrating effect. Generally these kinds of facials use liquid nutrients. Laser or galvanic treatment is applied for quick absorption of liquid nutrients in the skin,. Collagen facial is an effective preventive treatment against harmful environmental damage,
wrinkles and dark circles of the skin. This process is recommended for all skin types.

Aromatherapy Facial uses the essential oils. These oils are equipped with strong and precise remedial properties which benefits your skin. Aromatherapy facial helps to clear the skin congestion and improves the normal functioning of skin. The elimination of toxins improves the skin’s normal functions, including cell regeneration and the uplifting effect.

Galvanic Facial makes to use of galvanic gadgets. The Galvanic current is employed, to bring in water-soluble matter through the skin. It improves the skin’s absorption capacity and enhances the infiltration of the products. This process is very useful for dry, dehydrated skins.

Golden Facials makes use of creams made from 24-Carat gold. Gold is supposed to have a very strong effect on the lymphatic drainage system, which allows the elimination of toxins and wastes from the body. The gold facial masks help to bring back youthful features like softness, smoothness, elasticity, resilience and radiance to the skin.

Who can benefit from a facial??

From infants to the elderly, facial skin care is essential in every stage of life. Face is the first thing to be noticed when you meet somebody. Regular facial skin care not only improves your appearance, it also boosts your morale. Facials are now considered as important as going to your physician or dentist. Professional skin care specialists will examine your skin using a magnify lamp and determine which treatments are best suited for your skin type. The facial improves the texture, feel and look of the skin. Your face glows and you feel smooth and refreshed. Massage is another relaxing way for improvement of your skin. Massage exfoliates the skin, reduces puffiness and sagging, tones muscle and stimulates blood flow. Facials slow down the aging process. A facial and massage at a day spa helps you to dissolve the stress and strain of your busy lifestyle.

30 Minute Facial In Five Easy Steps

You can enjoy a facial at home in as little as thirty minutes. By using skincare products that are appropriate to your skin type and condition, as well as certain facial equipment, you can indulge yourself with that little extra special attention that you deserve. Think about it: while your little ones engage in some peaceful afternoon slumber, you can treat yourself to a spa-like facial and emerge a rejuvenated and refreshed woman.

To make your do-it-yourself facial most effective, you will need a few pieces of specialized skincare equipment designed for home use. While the majority of these supplies can be found in your cupboards, there are two additional skincare tools that will prove to be worthwhile investments by allowing your at- home facial to feel authentic and professional.

The Conair MDF2R Facial Sauna with Timer is used to provide a continual mist of warm steam during your facial. This steam will ensure a deep cleanse of your skin by softening and opening up your pores. Facial steam also encourages your treatment masque to penetrate deep into the skin at a faster rate, saving you time. The Conair MDF2R Facial Sauna is conveniently portable and comes well equipped with two fantastic facial tools. The facial brush can be attached to the sauna and applied to your skin during the facial to provide excellent exfoliation. For maximum moisturization, the facial sponge can also be used for application of your facial moisturizer. To create an even more relaxed, spa-like atmosphere, add a drop or two of your favorite essential oil to the steamer water. By incorporating a facial steamer and its useful tools into your at-home facial, you can expect enhanced results and the highest level of treatment possible for your skin.

The second facial tool vital to your do-it-yourself facial is the Tweezerman No-Slip Skin Care Tool, also known as an extractor. Tweezerman skincare tools are high-quality and durable beauty tools that will last a lifetime. Using the extractor for deep pore cleansing is the safest way to perform your own extractions. Used correctly, you can successfully remove all of the dirt, oil, and grime right out of your pores. Extractor tools are easy to use and most efficient when implemented into your facial treatment immediately after steaming. Steam makes your pores very pliable, enabling you to remove debris from each pore with little effort. Should you come across stubborn pores, it is advisable to move on and work in other areas. These pores require stronger exfoliation and can be extracted during future treatments. If you force the extraction, you can irritate the pore and cause a blemish. For those with sensitive skin, do not perform your own extractions. Instead, see a professionally trained skincare therapist to treat your sensitive skin. This will help ensure that your skin is left without any damages or scarring.

The remaining supplies necessary to perform your facial are:

(1) plastic bowl with warm water

(1) facial fan brush

(2) warmed, wet facecloths (100% cotton)

(1-2) cotton pads

(1) magnified mirror

(1) bottle of witch hazel

(1) food processor or blender (to mix masque, if homemade)

(1) wooden spoon (least likely to cause a chemical reaction with ingredients being used to make masque)

You will also need your facial cleanser, toner, moisturizer, eye cream, and sunblock.

Once you have your facial equipment, tools, and products ready, you can begin your at-home skincare treatment. Dim the lights, play some soft music, and follow these five steps to a self-facial. Enjoy!

1. Begin your first cleanse with your facial cleanser. Your first application can be on dry skin. Use upward and circular motions. Be sure to include your neck and décolleté. Meanwhile, get the facial sauna started. Remove the cleanser from your skin with the tepid water in your plastic bowl.

2. With steam applied to the skin, begin a second cleanse. Use the facial brush attachment from your facial sauna. If you do not have a facial brush, you can use a facial scrub instead. Remove the cleanser and scrub with a warm towel.

3. After steaming your skin for at least ten minutes and removing product with a warm towel, you are ready for extractions. For the duration of this step, brighten the lights and use the magnified mirror so that you can clearly see what you are doing. Work only in areas that are being cooperative and spend only 5 minutes or less on your extractions to avoid over stimulating your skin. When finished, soak a cotton pad with witch hazel and clean the extracted areas.

4. Now with your pores in a vulnerable state, you can apply your treatment masque using a fan brush or your fingertips. (Do not forget to dim the lights again!) This masque can be either homemade or from one of your favorite skincare lines. Whichever you decide, this masque should target your skin type and condition. For example, if your skin is dry, use a moisturizing masque. If you are oily, use an oil-absorbing masque, and so on. Leave the masque on for at least ten minutes (or longer if you have the time). Remove masque with a warm towel.

5. Your at-home facial can now be concluded with the application of a hydrating toner (best if misted on with a spray bottle), eye cream delicately patted on under the eyes with your ring fingertip, and your moisturizer and sunblock applied in gentle, sweeping, upward strokes.

Voila! You have officially given yourself a professional style facial treatment from home! By following these easy five steps, you will feel like you have just stepped out of a high-class spa. Your skin will feel invigorated and your soul uplifted. The beauty of a facial is that it is more than just skin deep. The chance to relax and indulge in some self-pampering can offer a great cleanse of the soul, something we all need every now and then.